Online Shop Do’s & Don’ts: Live Critiques with Arianne Foulks
Online Shop Do's & Don'ts: Live Critiques
Actionable Fixes for Common Mistakes
Monday, June 22, 2026
10:00 am PT | 11:00 am MT | 12:00 pm CT | 1:00 pm ET
With Arianne Foulks of Aeolidia
Could your ecommerce site be performing better? Join a live group to get an expert opinion based on up-to-date user experience research. Arianne will cover homepage content, common mistakes her agency sees, and how to strategize navigation. You and Arianne will brainstorm calls to action, newsletter subscribe offers, and your overall message. Improve your conversion rate, average order value, and return customer rate with these tips.
Pull up your Shopify or other website admin tool and work on your website! Three webinar participant websites will be chosen for Arianne to review during the session. She will identify and share what is successful and what could be improved. Additionally, Arianne will identify common mistakes found on ecommerce websites and shares the simple steps you can take to correct them. Participants in this workshop will leave with a list of actionable items to create a clear and engaging shopping experience for their customers on their website.
Want Your Shop Considered for a Live Critique?
During registration, you can choose:
- Just Attending, or
- I’d Like to Volunteer
We’ll select three participants for a live website review with Arianne. If you volunteer, your shop may be chosen for a constructive, actionable critique during the webinar.
No pressure—whether selected or not, you’ll leave with valuable insights you can apply to your own site.
Arianne Foulks is an educator and small business enthusiast. At Aeolidia, her web design and development agency, she and her team create effective online shops for artists and designers.
60-minute interactive Zoom Webinar
Replay available for all registered attendees
Brought to you by The Fabric Shop Network!
...the trade organization for independent quilt and fabric shopowners and design studios
Our goal is to help qualified business owners grow, succeed, prosper, and enjoy business to the fullest. We strive to provide the most complete, comprehensive, and detailed source of business information available within the fabric retailing industry. Visit us at fabshopnet.com.
* Please note that the live session will be recorded. By attending the live webinar session, you are consenting to the recording and further distribution of the recording by FSN.
