Reach Thousands of Quilters & Sewists with a Dedicated Email Blast!

Put your shop, products, and promotions directly in front of an audience that loves fabric, quilting, and sewing!

Looking for a way to introduce your shop to new customers, promote a special sale, showcase your latest products, or drive traffic to your website?

A FabShop Dedicated Email Blast (DEB) gives your business the spotlight with an email dedicated entirely to your message, delivered to thousands of consumers on our FabShop Hop email list.

Whether you're promoting an upcoming event, launching a new product, or offering a limited-time special, a Dedicated Email Blast helps you connect with an audience of quilting and sewing enthusiasts.

Choose the Reach That's Right for Your Shop!

Whether you're introducing your shop to new customers, promoting a special sale, or launching an exciting new product, FabShop offers three Dedicated Email Blast options to fit your marketing goals and budget.

Full List Dedicated Email Blast

Reach 100,000+ Quilting & Sewing Enthusiasts!

FabShop Member Price: $1,200
Nonmember Price: $2,400

Maximize your exposure with an email dedicated entirely to your business, delivered to our largest consumer audience! Ideal for major sales, new product launches, seasonal promotions, and campaigns designed to drive widespread awareness and website traffic.

Half List Dedicated Email Blast

Reach 60,000+ Quilting & Sewing Enthusiasts!

FabShop Member Price: $780
Nonmember Price: $1,560

Get your shop in front of thousands of potential customers with a dedicated promotional email. A great option for showcasing new arrivals, highlighting special offers, and encouraging shoppers to explore your website.

Quarter List Dedicated Email Blast

Reach 30,000+ Quilting & Sewing Enthusiasts!

FabShop Member Price: $450
Nonmember Price: $840

Looking to try a Dedicated Email Blast for the first time? Our quarter-list option offers an affordable way to introduce your shop, test a promotion, and connect with an enthusiastic audience of quilters and sewists.

Every Dedicated Email Blast Includes:

• An email dedicated exclusively to your shop and promotion

• Distribution to your selected FabShop consumer audience

• The option to supply your own HTML email or have FabShop build it for an additional fee

• A proof for your approval before distribution

• Performance reporting, including open and click rates

• Campaign monitoring for up to three weeks

Ready to reach more shoppers?

Contact Julia Harsh to discuss your promotional goals, check available send dates, and schedule your Dedicated Email Blast.

Contact Julia to Get Started

Audience sizes are approximate. Actual delivery totals may vary based on list maintenance, suppression, and email deliverability.

Make the Most of Your Email Blast

The most effective Dedicated Email Blasts give readers a compelling reason to click!

We recommend:

• A clear call-to-action: Focus on one primary action, such as Shop Now, Explore New Arrivals, or Register Today.

• A reason to act now: Limited-time offers, special promotions, and deadlines help create urgency.

• An added incentive: Exclusive discounts, bonus gifts, giveaways, or special offers can encourage engagement.

• Eye-catching imagery: Feature beautiful fabrics, finished projects, new collections, or products that make shoppers want to learn more.

Helpful Tip: Consider using an exclusive promotional code in your email. It's an easy way to track purchases generated by your campaign and measure its impact beyond clicks.

Preparing Your Dedicated Email Blast

We make the process simple! You can provide your own completed email or have FabShop build it for you.

Option 1: Provide Your Own Email

Submit a fully built HTML email saved as a .txt file. Our team will prepare it for distribution to the selected consumer audience.

Option 2: Let FabShop Build It for You

For an additional design/build fee, our team can create your email using the materials you provide.

We'll need:

• Your email copy

• Shop logo

• Product photos and graphics

• Website and promotional links

• A clear call-to-action

You'll receive a proof to review and approve before your email is sent.

Scheduling & Submission Deadlines

We recommend submitting all materials at least 5 business days before your scheduled send date to allow time for preparation, proofing, and approval.

Our team will work with you to select a date that aligns with your promotional goals.

Please note that Dedicated Email Blasts cannot be scheduled on:

• Saturdays

• The 15th of each month

Send dates are subject to availability and confirmation by FabShop.

What Happens After Your Email Is Sent?

Your campaign doesn't end when the email reaches inboxes!

We'll provide performance reporting so you can see how your audience engaged with your message.

• After 1 week: Initial open rate and click rate metrics

• After 2 weeks: Updated performance metrics

• Through 3 weeks: Continued campaign monitoring

These insights can help you evaluate your promotion and plan future marketing efforts.

Ready to Get Your Shop in Front of More Shoppers?

Let's find the right Dedicated Email Blast option for your business!

FabShop members receive special discounted pricing on both audience options.